Private Christian School K-12 Branding and Marketing
By positioning Christian education as an alternative to public education, private k-12 schools market their schools as a viable option for families and church communities who want their children to experience Biblical values as part of their children’s education
From the largest private to mid-sized schools, private K-12 Christian education offers parents and families faith-based education alternatives for preschool and kindergarten.
Aespire helps education leaders sustain enrollment, improve fundraising, and create distinctive brand identities that position these schools as attainable options for Christian families.
Visual brands represent the values of the organization
Our new logo is meant to be more than a visual that simply catches the eye. We love the design itself, but even more, the manner in which the design connects to our identity. The cross, shield, and subtle internal heart shape displays for all who we want our students to become: life long followers of Christ who depend on Him.“ – Denver Daniel, President, Open Door Christian Schools
Marketing Challenges for Private Christian K-12 Schools
Many private Christian K-12 schools face similar challenges:
Creating a culture of Christ-centered Academics and Athletics
Positioning Private Schools through Strategy, Design, and StoryBrand Marketing
Through our Clarity Process, Aespire guides administration, boards, and stakeholders to identify the strategies and context necessary for differentiating the private Christian K-12 college prep schools.
By positioning schools as the leading alternative in Christian education for families in their respective regions, it helps each school create marketing that works, and focuses the messaging into touchpoints that parents and students regularly see and interact with.
Sustaining Enrollment and Fundraising Growth
Private Christian Schools that work with Aespire sustain
56% Fundraising Increase for Sustainability
Significant Student Enrollment Growth
Positioned as a First Choice for Education
Successful Brands, Growing Schools
Touchpoints for Every Audience
Private k-12 Christian Schools select from a growing library of cost-effective recruiting and communication materials that are customized for each school and their enrollment and fundraising goals:
Building Trust with Families
Private Christian Schools that work with Aespire sustain
“Aespire continues to be a tremendous support to ODCS in creating strategic branding and visual storytelling options that reflect our identity. Conversations and concepts from Aespire are consistently centered around ensuring that we, along with our audience—the students, parents, faculty, staff, and community— readily understand our mission and purpose.
Nothing is created or designed without thought and connection to who we are as an organization.”
–Denver Daniel, President, Open Door Christian Schools
Clarity for and Guidance for Christian Leaders
”I love working with Aespire! The Aespire team creates insightful strategy, design, and communications that are aligned with our purpose and are willing to challenge our thinking to bring clarity to our internal and external messaging.”
Do you feel powerless because you’re competing against deep-pocketed competitors? Call today for marketing to elevate your brand, create new customers, and grow your business.
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